Hi, I'm Wes.

I am a highly skilled Product Designer with over 7 years of professional experience and a specialized focus on the healthcare and wellness sector. My expertise lies in creating user-centric and business-driven solutions that improve people's lives and well-being through impactful experiences. I am passionate about combining art, engineering, and empathetic inquiry to craft designs that truly resonate with users and deliver tangible results.

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Having successfully completed projects for diverse clients and organizations, including Sunflower Wellness, a small business catering to people of color and LGBTQ+ individuals, I redesigned their website to provide a serene and user-friendly web experience that decreased barriers for booking services (increasing weekly revenue by 200%).

I have a proven track record of managing teams and leading program development at startups like Meditopia and Noom, where I consistently balanced user needs with business objectives to drive successful outcomes. With 5 years of professional coaching experience, I've mastered the art of empathetic inquiry and it's a skillset that allows me to design experiences that truly solve consumer problems, excel at user research and testing, and understand users emotional ties to products on a deeper level. Proficient in Figma, design systems, coaching, and program design, I hold a DesignLab Certificate in User Experience Design. 

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As someone who embraces new challenges and continuous growth, I am always eager to expand my skills and take on fresh opportunities. Based in Milwaukee, WI, I find joy in exploring the great outdoors, playing volleyball, and indulging my passions for sewing and plant-based cooking.

Let's connect and collaborate on bringing your design projects to life, creating meaningful experiences that make a positive impact!